Italiana SpA ™ began in the city of Pescara, in the beautiful region of Abruzzo, Italy in 2011, founded by Rene Santana (Cuban Immigrant of Spanish origin) and Patrizia Parisi (Italian from Naples), who in August 2018 decided to extend their operations to Miami , Florida, importing the excellence of Made in Italy to the United States of America with the philosophy of distributing the best quality of Italian Beauty products at the most convenient price in the American market.

Why emigrate to the United States? The answer has a name: Maria Virginia (daughter of Rene and Patrizia), was born in Italy and was only 4 years old when we realized that the social, economic and political conditions of Italy offered very few possibilities for Maria Virginia, it was August 28, 2018 when we arrived in Miami and started this adventure... at the time of telling you this story our daughter is already 10 years old, she speaks 3 languages, has two citizenships (Italian and American), she studies in a Miami Charter school, with A grades, she loves Italy and also loves the United States", she likes Astronomy and wants to work at NASA...

I hope that our story serves as inspiration, and above all that the important message is "Family".

CEO. RS